Rick Ruben on Producing YeezusNo Comment
Kanye brought in the legendary Rick Rubin in the creative process of his upcoming Yeezus album and had him add some finishing touches on the project. Rick is now credited as an executive producer on the LP, and sat down with Wall Street Journal to talk about it.
When and why did you join the “Yeezus” project?
Kanye came over to play me what I assumed was going to be the finished album at three weeks before the last possible delivery date. We ended up listening to three hours of partially finished pieces. The raw material was very strong but hadn’t yet come into focus. Many of the vocals hadn’t been recorded yet, and many of those still didn’t have lyrics. From what he played me, it sounded like several months more work had to be done. I joined the project because after discussing what he had played for me, he asked if I would be open to taking all of the raw material on and help him finish it.
How would you describe the new sound he was driving for, and how you did you help him arrive there?
He wanted the music to take a stripped-down minimal direction. He was always examining what we could take out instead of put in. A good example would be the song that became “Bound.” When he first played it for me, it was a more middle of the road R&B song, done in an adult contemporary style. Kanye had the idea of combining that track with a cool sample he had found and liked – I removed all of the R&B elements leaving only a single note baseline in the hook which we processed to have a punk edge in the Suicide tradition.
Can you recall a scene from the sessions that might help people understand his method in the studio?
We were working on a Sunday [the same day West attended a baby shower for girlfriend Kim [Kardashian] and the album was to be turned in two days later. Kanye was planning to go to Milan that night. Five songs still needed vocals and two or three of them still needed lyrics. He said, “Don’t worry, I will score 40 points for you in the fourth quarter.” In the two hours before had to run out to catch the plane, he did exactly that: finished all lyrics and performed them with gusto. A remarkable feat. He had total confidence in his ability to get the job done when push came to shove.
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Jake&Papa is dropping their EP, Athena’s Erotica 2.0 in exactly one week (July 22) — but today they’re releasing a track off the project, Basement Party featuring D.U.B.B. Take a listen below and pre-order the project HERE.Full story
DJ Carisma Orchestrates a New Slapper Featuring Tory Lanez, Eric Bellinger, Mishon & Sage the GeminiNo Comment
Check out DJ Carisma’s very first official single Called “Anyway” featuring the homies Tory Lanez, Eric Bellinger, Mishon & Sage The Gemini produced by The League Of Starz.Full story
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Cam Be gives us an behind-the-scenes look at Hebru Brantley‘s “Parade Day Rain” art exhibit at Chicago’s Cultural Center. The exhibit is described as “an exhibition centered on the troublesome relationship between society and its many celebratory impulses. Parade Day Rain takes the viewer on a whimsical journey of the parade, as one of life’s larger […]Full story
Toronto native, The Weeknd, graces us with a new song to go with his upcoming tour with the same title “King of the Fall”. Mr. Tesfaye will be accompanied by Schoolboy Q and Jhene Aiko on the four stop tour going to Brooklyn, Toronto, LA, and San Francisco starting on September 19th. Until then, sit back […]
As a surprise to fans Chicago artist T. Gaines releases a new visual SevenSeven on his birthday! This track is produced by D.J of The Innovatorz who worked on songs for artists like Curren$y, Kembe X, and more. D.J. describes the sound of SevenSeven as “a gritty dark hip-hop joint with bounce.” Preparing for the release of another project […]
In celebration of Casey Veggies 21st birthday he releases a single featuring and produced by IAMSU! entitled, “Backflip.” Be sure to look out for Caseys’ album coming very soon.
Jhene Aiko blesses us with a new release entitled, “The Pressure.” Produced by The Fisticuffs. Be sure to check out her album Souled Out in stores this fall!
After her MTV Boiler Room debut in London with fellow young gun Vic Mensa last week, 20 year old Little Simz dropped new visuals from “The Hamptons” off her E.D.G.E EP. You can stream E.D.G.E in its entirety below, enjoy!
Via Rosa (of Thempeople) and Sani (of 2080) presents a new project offering entitled, “Cinderella “99.” Via states, “Cinderella “99 is a Modern Day fairy tale about falling in and out of love not only am i obsessed with fairy tales and cartoons but we were both born in the 90′s and its also a […]
With the lack of R&B flowing in the present day music world, I was more than ecstatic to learn that Raphael Saadiq’s protégé, Adrian Marcel, had released his sophomore mixtape, Weak After Next. The Oakland-bred singer tells Billboard, “The new project, I think, really shows my growth as an artist since my debut project and I am very proud […]
Swedish rapper Rebstar has made quite a name for himself in a short period of time having released star-studded singles with artists such as Trey Songz, Drake and Ray J as well as having collaborated with Boi1-da, T-Minus, DJ Pain 1. Safe Safe serves as the first single off Rebstar’s upcoming debut record Girls Like […]
Jennifer Lopez has been on fire with the recent release of I Luh Ya Papi, the video with French Montana, being a judge on American Idol, and still working on her upcoming 10th album — and our girl Nicky G had an exclusive one-on-one to talk all about it. See below and follow @JLO and […]
In need of some inspiration? This is a must watch! “He Hated His Deadbeat Dad Until He Discovered This One Incredible Secret.”No Comment
This is a story that has one incredible message. It was posted only earlier this month on YouTube and already has touched millions of hearts. If you have some time check out this story of a Father who teaches his son a lesson that we can all learn from.
Now that summer has arrived and many people are out on vacation, we have a list of concerts in LA that you might want to attend! JUNE XXL Freshmen Tour @ El Rey Theatre on June 25th Lineup: Rich Homie Quan / TY Dolla $ign / Isaiah Rashad Troy Ave / August Alsina / Lil […]
Being a true-trend setter of sound, J Maine prepares a unique and uplifting genre for the modern generation. This upcoming brand, described as a “new breath of fresh air to the sound of R&B music,” highlights a transformation from the widely known Rhythm and Blues to the new cutting-edge “Rhythm and Bass.” J Maine’s most […]